Fred Omolloh
Chief Executive Officer
The stories we believe in
Stories shape the future.
Across Africa, a new wave of builders is emerging—entrepreneurs launching bold ideas, creators redefining culture, innovators solving real-world challenges, and organizations transforming communities.
From startups shaping the future of technology to mission-driven institutions advancing social progress, these efforts are changing the continent's trajectory. Yet too many of their stories remain unseen.
We document, amplify, and share these journeys—building the narrative infrastructure that connects African stories and excellence to a global audience.
Why YLab
We make the important clear—and the clear unforgettable.
Our work begins before the camera turns on. We listen for the idea underneath the brief, find the human tension that makes it matter, and design a story people can understand and feel.
That editorial thinking carries through every stage: research, scripting, production, photography, post-production, and delivery. The result is work with visual ambition and practical purpose.
Based in Nairobi, we work across Africa with organizations building for communities, markets, and movements.
The studio & mission
A collective of storytellers.
YLab Studios brings filmmakers, strategists, and creative thinkers together. Here, storytelling is more than production—it is a collaboration built on trust, vision, and the belief that powerful stories leave a lasting legacy.
Wairimu Kimotho
Chief Operations Officer
Collins Onganyo
Chief Financial Officer
Henry Mwaura
Chief Technology Officer
Cyprian Elias
Chief Brand Strategist
Our mission
Documenting the builders of Africa and connecting their journeys to the world.
A creative ecosystem empowering the next generation of African builders through storytelling, community, and shared infrastructure.
Stories in motion
Films that make important work impossible to overlook.
From startup journeys to cultural movements and advocacy initiatives, these stories capture the people and ideas shaping Africa's future.
tappi customer story: Café Amka
Café Amka is more than a clever business concept—it is an expression of African identity.
Love Matters
Love Matters uses digital media to engage young people on sexual and reproductive health and rights.
Usanii Ni Ufundi
Usanii ni Ufundi—roughly, ‘art is craftsmanship’—expresses the mastery, ingenuity, and resilience of community-led organisations.
Client perspective
Trusted by builders & changemakers.
We partner with those working to shape a better future. From advocacy campaigns and innovation storytelling to documentary films and global awareness initiatives, our work helps organizations connect deeply with their audiences.
“The developers who worked on my Android and IOS app were more than friendly and always ready to provide help and assistance, sometimes beyond the scope of the project. We are so delighted with YLab’s work that we have decided to complete all of our projects with them.”
Charles Hongo
“YLab’s advertising work and strategy has helped bring more customers. Their workflow is seamless and they’re very helpful. Having great communication skills, the team is responsive and they’re very skilled at what they do.”
Joseph Michuki
